
Industry Trends
In this trends report, we’ll take a closer look at the ways in which travel to Africa is colouring everyone’s world - from the younger luxury traveller to the intrepid adventurer and the LGBTQ+ visitor.
Kenya Annual Tourism Sector Perfomance Report 2022
In 2022, Kenya9's tourism performance continued on a recovery path. International tourist arrivals were 1,483,752 which represents 70.45% increase as compared to 2021 arrivals of 870,465. Inbound receipts in the year grew up to Kshs.268.09 billion compared to Kshs.146.51 billion in 2021 which is a growth of 83%. Kenya has registered a 72.4% recovery against 2019 numbers which is above the global average. To revamp the sector, their focus from 2023 will include developing new strategies that will impact a wider population.
These Trends Will Define How We Travel in 2023
From the economy to the environment, from health and wellness to food and friends, these factors are influencing how we travel the world this year.
6 Travel Tech Trends You Can Expect in 2023
The pandemic may still be rearing its ugly head, but travel is back in a big way. While bingeing our favorite shows and working from home, we've been plotting our next wanderlust destinations. At the same time, travel and tech companies have been quickly evolving with the times to develop technologies like AI, biometrics, and remote work solutions to enhance or improve the travel experience. That's setting up 2023 for a big year in travel. Here are some of the top travel tech trends we expect to see in 2023.
Booking.com Travel Predictions 2023
Travelers are set to make 2023 a big year for getting out and exploring the world. Excited about the year ahead, Booking.com has conducted extensive research to reveal the travel trends of 2023, including where travelers want to go, their inspirations for traveling, and how budget plays a big role in their plans. READ MORE
Assist Card recently analyzed centennials or Generation Z travel trends and revealed this generation's particular preferences when it comes to seeing the world. READ MORE
In a recent Booking.com survey, we asked 3,864 travelers from the US and Canada about their future travel agendas. Here, we reveal their responses. READ MORE
In a recent Booking.com survey, we asked 3,864 travelers from the US and Canada about their future travel agendas. Here, we reveal their responses. READ MORE
Visualization of travel trends across GenZ, Millennials, GenX, and Baby Boomers. VIEW MORE
Over the past year and a half, every aspect of our lives has been redefined, especially how we travel. While the pandemic isn’t over, a sense of hope for the future is beginning to emerge. But what does this future look like for travel? We commissioned extensive research with more than 24,000 travelers across 31 countries and territories to predict how travel will continue to be redefined in 2022. READ MORE
Netflix conducted a Cultural Affinity survey with subscribers from Canada, Germany, the US, the UK, Brazil and France and found that after watching South African content, they were 3.1 times more likely to make South Africa their number one travel destination while also being 5.6 times more likely to learn a local language. READ MORE
Despite the lockdowns necessitated by the COVID-19 pandemic, many African countries continue to signal visa openness to the citizens of other countries on the continent: The top 10 countries’ average score on the Africa Visa Openness Index rose to 0.904 from 0.902 in 2020. READ MORE
Younger Generations Are Leading the Niche Travel Trend
GlobalData recently published a report entitled, “Niche Tourism, 2022 Update – Thematic Research,” which compiles data from its consumer surveys from 2018, 2019 and 2021 to measure the change in traveler sentiment across time. READ MORE
Where to travel and how? What to do once you’re there? The answers to these questions continue to evolve. The 2023 Global Travel Trends Report1 uncovers the driving forces behind global traveler behaviors and how these factors are shaping the future of travel.
Skift Travel Health Index: January 2023 Highlights
Although not fully recovered completely, the travel industry gained substantial momentum at the start of the year. All regions have almost recovered from the pandemic blues, Asia Pacific being the only exception. With loosening travel restrictions and China reopening, we expect a stronger travel industry to be less uneven this year.
5 Travel Tech Trends Worth Watching in 2023
Travel technology has been turned on its head over the past couple of years. Just about every major trend listed was caused, directly or indirectly, by issues related to the pandemic.
Connecting People, Places, Planet with the Future of Tourism
2023 will be an important year for our industry as travelers discover new ways to travel and experience different cultures while continuing to place their values, like sustainability and inclusivity, at the top of their decision making during the booking process. Data remains a critical element to the work we do, allowing us to identify and follow the continuous changes in traveler behavior over the last two years and provide the travel industry actionable insights to capture traveler demand.READ MORE
Travelers are set to make 2023 a big year for getting out and exploring the world. Excited about the year ahead, Booking.com has conducted extensive research to reveal the travel trends of 2023, including where travelers want to go, their inspirations for traveling, and how budget plays a big role in their plans. READ MORE
Active travel had been growing for years before COVID-19, but this trend was accelerated in the pandemic, and now it has become one of the hottest categories of all travel. READ MORE
The "night luxe" aesthetic has replaced the wellness aesthetic that reigned supreme on social media in the 2010s as part of the latest vibe shift, Glossy's Liz Flora reported. Photos depict the refined party girl's night out cocktail in one hand, oyster in the other donning a slinky slip mini dresses under a darkened exposure. It's an edgy glam feel, accompanied by #nightluxe or #darkluxuryaesthetic. READ MORE
While the effect of the COVID-19 pandemic has been felt across the entire Travel & Tourism ecosystem, 2021 saw the beginning of the recovery for the sector. For over 30 years, the World Travel & Tourism Council (WTTC) has been quantifying the economic impact of Travel & Tourism, highlighting the importance of the sector globally. The 2022 annual research which covers 185 countries. READ MORE
Now in its seventh year, Booking.com’s annual Sustainable Travel Report, which gathered insights from over 30,000 travelers across 32 countries and territories, indicates that travelers
are selecting planet-first options and looking to brands for sustainable choices and more purposeful travel. READ MORE
This US travel report is based on findings derived from public opinion research conducted in late December 2020 and select insights from activity on the Airbnb platform from the second half of 2019, before the pandemic began, through Fall 2020. READ MORE
The COVID-19 pandemic has taken a significant toll on communities across the world and has had a devastating effect on Travel & Tourism. For 30 years, the World Travel & Tourism Council (WTTC) has been quantifying the economic impact of Travel & Tourism, highlighting the importance of the sector to the global economy. The 2021 annual research which covers 185 countries and economies, and 25 regions READ MORE
As travel continues to recover, this report looks at the motivations and considerations of travelers in Australia, Canada, Mexico, Japan, India, the UK and the US as well as trends shaping the future of travel. READ MORE
Insights Deck: 7 Trends That Will Define Corporate Travel and Expense in 2022
In a world of rapidly evolving regulations, corporate travel managers must streamline communication with business travelers in their organizations to align around processes and goals. This new insights deck explores the state of corporate travel and expense as companies embark on new journeys ahead in 2022.READ MORE