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Africa Tourism Leadership Forum and Awards to Take Place in Rwanda from 24 – 27 November 2020

Updated: Nov 3


PRESS RELEASE: Johannesburg, Tuesday, 07 October 2021: The 4th edition of Africa Tourism Leadership Forum & Awards (ATLF) (www.tourismleadershipforum.africa) will convene in Rwanda from 24 to 27 November 2021. This years’ hybrid event (in-person and virtual) will incorporate Rwanda Travel Week with strict enforcement of Covid-19 protocols.


To be held in collaboration with Rwanda Development Board, Rwanda Convention Bureau, Rwanda Chamber of Tourism, Mastercard Foundation, and BDO South Africa, ATLF 2021 is themed, “Harnessing intra-Africa travel for innovative recovery in Africa’s travel and tourism sector”. According to Kwakye Donkor, Chief Executive Officer of Africa Tourism Partners (ATP), the lead convener of the Forum, ATLF 2021 is scheduled take place in the last quarter of the year in order to allow as many delegates as possible to travel and connect in Rwanda following continuous relaxation of travel restrictions and owing to reduction of COVID 19 cases globally.


ATLF is a flagship event on the Africa tourism calendar that has played a substantial role in advancing intra-Africa travel growth, youth and women empowerment, intra-Africa travel facilitation and business-to-business networking. It is the only Pan-African public-private tourism leadership annual gathering convened and hosted in Africa, by Africans and for Africans. Merged with the Rwanda Travel Week, this year’s Forum will provide another Pan-African platform for in-person exhibition as well as the Gala Dinner for the annual Africa Tourism Leadership Awards Ceremony. This will bring together Africa Tourism industry players together to network and discover new opportunities in a changed world.


The deadline for the entries for Africa Tourism Leadership Awards is Monday, 25 October 2021. An announcement of top 3 finalists of each category will be made on Thursday, 05 November 2021 with announcement of winners at ATLF Awards Dinner on Saturday, 27 November 2021 in Kigali, Rwanda, together with top 3 finalists of the Africa Youth in Tourism Innovators Challenge winners. All stakeholders and attendees are encouraged to submit their entries or register respectively via: www.tourismleadershipforum.africa.


To register for the event attendees can use the following link: https://www.eventbrite.com/e/african-tourism-leadership-forum-tickets-181615646287,

and to nominate yourself, an individual or group use the following link: https://www.tourismleadershipforum.africa/nomination-form/.



-ENDS-

Note to Editors


About Africa Tourism Partners


African Tourism Partners (ATP) is a Pan-African tourism advisory, tourism development, strategic marketing and brand management. ATP is also the convener of Africa Tourism Leadership Forum and Awards (ATLF), Africa Travel and Tourism Summit and Africa MICE. For further information please contact us via Ms. Chishamba at rejoice@africatourismpartners.com or +27 (0) 11 318 1741 / +27 (0) 81 303 7030 or Ms. Sandra Ruzibiza at sandra@ikazepco.com or + 250 780 226 165.




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